In this episode of Custodians of Craft, we sit down with Alia Mahmoud and Lamia Hatira, co-founders of Fouta Harissa, a modern textile studio rooted in Tunisia and stretched across the diaspora. Born out of friendship, memory, and a shared reverence for the fouta, the everyday Tunisian textile that dries quickly, folds softly, and carries generations. Fouta Harissa is their love letter to heritage and a step towards reviving the Tunisian textile industry.
Introduction and Guest Welcome
Introduction to Alia and Lamia, founders of Fouta Harissa.
Shoutout to Sarah from Kaia Olive Oil for the connection.
Personal Backgrounds and Professional Journeys
Alia's journey from social impact work in Miami to Microsoft in the Middle East.
Lamia's experience managing festivals and community spaces in Brazil and research in Tunisia and Nigeria.
Connection to Tunisian Textiles
Alia and Lamia share their personal connections to Tunisian culture and textiles.
The inception of Fouta Harissa and its mission.
Cultural and Historical Context
Discussion on Tunisia's diaspora and cultural identity.
Impact of the Arab Spring on Tunisia's political and cultural landscape.
Entrepreneurial Challenges and Opportunities
The entrepreneurial spirit post-revolution in Tunisia.
Challenges faced by young entrepreneurs and the creative scene.
Fouta Harissa's Business Model and Impact
The journey from idea to business launch in 2018.
The importance of social impact and sustainability in their business model.
Textile History and Cultural Significance
The evolution of the Futa and its cultural relevance.
Comparison with other African textiles.
Language and Cultural Preservation
The importance of preserving traditional language and names in their products.
How they communicate the cultural significance of their products globally.
Business Success and Philosophies
How they measure success beyond traditional business metrics.
Philosophies guiding them through challenges.
Future Aspirations and Collaborations
Dream collaborations and future goals for Futa Harisa.
The role of creativity and cultural exchange in their work.
Rapid-Fire Questions
Personal insights and preferences from Alia and Lamia
This episode is brought to you by
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